Wine preferences vary from individual to individual. One person’s perfect wine is another person’s nightmare. Our wine “experts” at Vino 100 understand this, and are truly “experts” because they have tasted thousands of wines and know which wines will appeal to specific consumer segments (taste/body preferences). Any “expert” can select wines that they like, but the real art, the true expertise, is selecting great wines that you know other people will like, even if the wine does not appeal to your own taste preference.

We work very hard with importers and vineyards to find exceptional wines and exceptional values. Our wine team will work with you to tailor your store’s wine inventory to match the taste preferences in your market. We are always available to answer any questions you have about wines and to offer wine suggestions and marketing ideas. Discovering great wines for our customers is a really fun and rewarding part of this business.

"While exploring the idea of a new business opportunity I stumbled across Vino 100 and I am so happy I did! The support from the franchise is unparalleled and the concept is amazing! The biggest challenge is getting people to come through your door and once they have- they are yours! No other wine franchise is as consumer friendly or detail oriented." - Jennifer Martinez – Vino 100 Mt Prospect, IL

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